target spring
Client: Target | 2023 | Photo & Video Art Direction, Motion & Animation, Visual Design
Target Spring campaign focused on promoting deals on all things spring — from clothing to sweet treats! As lead social art director, I led the team throughout creative process from concept to execution to create motion assets for the campaign. I also supported direction of the video to create content for the cross-channel marketing campaign.
meet the crew
Role: Video AD
Agency: Target Creative
Production Company: Plural Films
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Director: Rachel Knoll
DP: Steve Holm
Producer: Evelyn Sadowski
Creative Producer: Amy Erickson
ACD: Heather Bahr
Lead Video AD: Michelle Intoccia
Copywriter: Susan George
Video Prop Stylist: Lynn Larson
Production Design: Eric Hugunin
Editor: Cody Brown
VFX: Brian Olson
Color: Michael Sandness
SFX: Ken Chastain
1st AD: Carrie Bush
Motion Control: Carsten Johnson
VTR: Nathan Armstrong
Video Wardrobe: Ann Marshik
Video Glam: Angelia Guthrie
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Role: Lead Social AD
Agency: Target Creative
Production Company: Treehouse
Creative Producer: Ali Spitzak
ACD: Heather Bahr
Lead Social AD: Abby Meyer
Social AD: Jodi Fischer
Copywriter: Susan George
Photo: Colleen Guenther
Food Stylist: Kira Setterholm
Prop Stylist: Lynn Larson
Wardrobe: Ann Marshik
Glam: Fatima Olive
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